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Sales: Traditional Approach v the WEB?

Friday, February 1st, 2008

With the rapid growth in “Web Sales” what future is there for the traditional bag-carrying, door-knocking, store-counter sales person? My opinion is that the Web will change for ever the Transactional Selling “real-life person” approach that dominates the High St, Retail, Wholesale market places today with regard to what is considered “commodity products or consumables”. The WEB becomes the “virtual” Transactional method of selling. What will happen to the armies of these Transactional sales people? Is this the end for the “real sales” person as we know + love him or her? mmmmmmmmmmm…..got to think about this one. Do they need to consider other selling approaches eg Enterprise or Consultative Sales? If they do, are they able to make the change? Interesting article on Transactional v Enterprise selling approaches http://ezinearticles.com/?Models-of-Selling:–Enterprise-vs.-Transactional&id=135524

Tags: online, Sales, threat to traditional selling, web
Posted in Selling | 1 Comment »

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Tony O'sullivan MBE
One of the founders of Woosabi, Tony is our in residence Management By Exception (MBE) guru. With over 825 years experience in Sales you really don't want to question his wisdom. We tried; it didn't end well.

Dan Bridge
The world's greatest video gamer, Dan will crush your Donkey Kong high score while simultaneously crafting a database driven web application... 'show off!'

Edryd Sharp
Eds has an eye for detail. He lives for branding and when he's not obsessing over fonts, usability and CSS styles he'll be re-organising his movie collection by alphabetical and genre.

Ellis Pires
The scientist in the mix, Ellis has a first class background in Physics and can actually tell you how the Universe works. For optimum output fuel him up on sugar based snacks!
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